ABOUT US
A consciously curated destination for families.
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A partner to sustainable innovators, globally & locally.
Ave Lumi isn’t following the fast fashion playbook. The fashion industry faces a massive eco-ethical crisis due to overproduction and exploitation. Ave Lumi curates a timeless collection, while remaining relevant and authentically connected to our industry & community.
WE ARE ON A MISSION TO IMPROVE THE SUSTAINABILITY OF THE FASHION INDUSTRY, AND HERE’S WHY:
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Of the 2,400 substances used in clothing manufacturing, researchers found that approximately 30% of the identified substances posed a risk to human health.
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The fashion industry’s CO2 emissions are projected to increase to nearly 2.8 billion tons per year by 2030— equivalent to the emissions of 230 million passenger vehicles driven for a year.
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Garment manufacturing accounts for 20% of global industrial water pollution.
THE BRAND
AVE LUMI is a destination for the modern family. In today’s world we no longer have to compromise our values when making a purchase. Ave Lumi seeks to bring consciously designed and executed products to the hands of families. We offer beautiful merchandise at achievable price points that not only make family’s daily lives better, but consider the earth and maker in the process. We are a showcase for independent and emerging brands committed to sustainability or social causes and fulfilling dreams. We are a retail experience for lifting up the community.
THE FOUNDER
Ave Lumi was the result of founder Jenny Jackson’s long time pursuit to launch a venture that would contribute to a healthier, more responsible, and more collaborative fashion industry. From an early age, she loved her dress up trunk, but she also loved playing outside, exploring nature and getting into new adventures.
Jenny is a Texas native that cut her teeth in Austin, then moved to New York to work in fashion. She now lives in Tenafly, New Jersey with her husband, two young children & cat, Bindi. She has a BS in Textiles & Apparel from the University of Texas at Austin & an MBA from Baruch College specializing in Management & Sustainability.